Slashing CO2

Founded: 2016

HQ: Paris, France

Wood with muscles of steel.

Big Picture

Embodied carbon in the built environment represents 11% of energy-related CO₂ emissions globally, primarily driven by the use of concrete and steel. Increased focus on reducing embodied carbon is driving increased use of lower-carbon products like cross-laminated timber. However, the resultant increase in demand for high-quality wood is leading to unsustainable harvesting practices.

How it Works

Woodoo has developed an augmented wood product for consumer, automotive, and building materials applications. Their patented process removes the lignin in wood through a passive, low-energy process and replaces it with bio-based or recycled resins, creating a strong, flexible, low-carbon material that can be used as a replacement for glass, leather, plastic, steel, or even concrete. 

Unfair Advantage

Woodoo uses a platform manufacturing process to create four different end-use materials that can be deployed across applications ranging from consumer apparel to automotive to building material. Their process lets them use low-grade, diseased, or damaged wood (which climate change will make abundant), allowing them to avoid looming supply shortfalls in high-grade lumber.


Times lower CO2e

than concrete per unit of load capacity


Tim is an architect with a background in material science who spent half a decade working under Nobel Prize-winning architects.

Woodoo is creating decarbonized wood-based materials


This startup has raised $31m to turn wood into glass


Translucent wood: a resistant and sustainable material for constructing the buildings of the future

MIT Technology Review